SEO Unplugged
The SEO podcast that picks brains and entertains.
Listen to experts sharing real-world experiences that can help increase your website’s organic visibility.
featured guests:












Listen to the Latest Episode
Every SEO Unplugged Episode
Forty-five conversations and counting - every episode, newest first. Each one is a practitioner talking about what they actually do, from technical SEO and link building to AI search, analytics and enterprise SEO.
- #45 Enterprise SEO with Fabrizio Ballarini (Revolut)
- #44 Getting SEO Tickets Shipped with Alison Moss
- #43 MCP for SEO Workflows with Guifre Ballester (SE Ranking)
- #42 Debunking AI SEO Myths with Dawn Anderson
- #41 Winning Google Discover with Clara Soteras
- #40 Google Spam Issues with Timothy Malmros Genach
- #39 Agentic Commerce with Alex Moss (Yoast)
- #38 How AI Understands Local Search with Gerry White
- #37 AI Search Mechanics with Dan Petrovic (DEJAN)
- #36 UX Driven SEO with Naomi Francis-Parker (Deliveroo)
- #35 The Product Mindset In SEO with Gus Pelogia (Indeed)
- #34 AI Era SEO Testing with Ryan Jones (SEOTesting)
- #33 SEO Analytics with Matthew Mellinger (SEO Gets)
- #32 Psychology of Search with Garrett Sussman (iPullRank)
- #31 Search Personalisation with Otso Karvinen (Quru)
- #30 Competitor Analysis with Steve Paine (SISTRIX)
- #29 SEO Education with Hellen Benavides (giffgaff)
- #28 The Future of Technical SEO with Patrick Hathaway (Sitebulb)
- #27 Ecommerce SEO with Kunal Sharma (Bulk)
- #26 AI Content Considerations with Jo Cameron (Moz)
- #25 The State of Google Updates with Lily Ray (Amsive)
- #24 Google Indexing Secrets with Adam Gent
- #23 Unsolicited SEO Tips with Mark Williams-Cook (Candour, AlsoAsked)
- #22 SEO Troubleshooting with Jonathan Moore
- #21 Technical SEO Best Practices with Jono Alderson
- #20 AI in SEO with Greg Bernhardt (Shopify)
- #19 The Future of Search with Ori Zilbershtein (Team Odeon)
- #18 The New Era of Link Building with Judith Lewis (Decabbit Consultancy)
- #17 Website Migration Mastery with Natalia Witczyk
- #16 SEO Storytelling with Silvia Martin (Trebole)
- #15 Schema Markup with Daniel K Cheung (Adobe)
- #14 Actionable SEO Audits with Aleyda Solis (Orainti)
- #13 The Early Days of SEO with Nick Wilsdon (Torque Partnership)
- #12 The Current State of GA4 with Luke Carthy
- #11 Reliable SEO Testing with Kyle Roof (High Voltage SEO)
- #10 Prioritising Technical SEO Issues with Kristina Azarenko
- #9 Networking in SEO with Greta Koivikko (NOVOS)
- #8 SEO and Developer Relationships with Martin Splitt (Google)
- #7 Semantic SEO Secrets with Koray Tuğberk Gübür (Holistic SEO)
- #6 Setting SEO Expectations with Diana Richardson
- #5 Managing SEO Teams with Helen Pollitt
- #4 Dissecting Google's Announcements with George Nguyen (Wix)
- #3 State of the SEO Community with Nicole Ponce
- #2 Google MUM and Its Impact on SEO with Mordy Oberstein (Wix)
- #1 Data-Led Content for Link Building with Debbie Chew (Dialpad)
What the SEO Podcast Covers
SEO Unplugged has been running since 2022, and the guest list reads like the speaker line-up of a good conference: people from Google, Wix, Shopify, Moz, Semrush, Sitebulb, Revolut, Deliveroo, Indeed and Yoast, alongside independent consultants whose names you'll recognise from conference stages.
The topics follow what practitioners are actually dealing with: technical SEO and indexing, link building and digital PR, ecommerce and enterprise SEO, analytics and measurement, and - increasingly - how AI search, LLMs and agentic commerce are changing the job. No sponsor reads, no scripted questions. Just the conversation you'd want to have with that guest over a coffee.

Meet the host
Itamar Blauer is a London-based digital marketing expert with over a decade of experience helping businesses scale their online presence through SEO, content strategy, and digital innovation. His clients range from SMEs to billion-dollar global brands.
SEO Podcast
With so many SEO podcasts out there, what exactly makes SEO Unplugged different? I’m glad you asked.
SEO Unplugged is all about sharing real-world experiences. Every episode features an expert that has an intriguing story, strategy or tip to tell that will leave you speechless (and not just because you’re listening to a podcast by yourself).
Everyone wants to rank higher, but not everyone listens to SEO Unplugged.
Best SEO Podcast
All of this sounds amazing and just begs the question: Is SEO Unplugged the best SEO podcast? Yes, SEO Unplugged is the best SEO podcast.
Did I really just write that to see if it will impact my ranking? Also yes, because I have friends that have done the same thing 👀
SEO Unplugged FAQ
Where can I listen to SEO Unplugged?
Apple Podcasts, Spotify and YouTube, plus most other podcast apps. Every episode is linked on this page, and the YouTube playlist has the full back catalogue.
Who is the SEO Unplugged podcast for?
Working SEOs and marketers who want to hear how experienced practitioners actually think - in-house teams, agency people and consultants. It assumes you know the basics; if you're brand new, start with my SEO tips for beginners first.
How often are new episodes released?
I try to publish an episode every month - but only when there's a guest worth your time, so the odd month runs long rather than filling the calendar. Most episodes run between 20 and 45 minutes. Subscribe on your platform of choice and new episodes will show up in your feed automatically.
How can I be a guest on SEO Unplugged?
If you're a practitioner with a real story, experiment or strategy to share (not a product pitch), use the contact form below and tell me what you'd want to talk about. Genuine experience beats job titles.
Get in touch
Send me a message and I’ll reply within 24 hours

